Privacy Policy

Placeholder GDPR-compliant privacy policy. This will be replaced with a solicitor-approved policy before going live.

1. Who we are

WB4U AI ("we", "us", "our") is a trading name of Whatsbest4u Ltd, a company registered in England & Wales. We provide AI receptionist and automation services to businesses. Contact: hello@whatsbest4u.co.uk.

2. What data we collect

We may collect contact details (name, email, phone), business information you share during enquiries or consultations, technical data (IP address, browser type) and conversation logs from our AI chat widget.

3. How we use your data

To respond to your enquiry, schedule consultations, deliver our services, send relevant communications you have consented to, and improve our website and AI systems.

4. Legal basis

We rely on legitimate interests (responding to enquiries), consent (marketing), contract (delivering services), and legal obligation (record keeping) under UK GDPR.

5. Sharing your data

We use trusted processors (e.g. hosting, CRM, calendar and AI infrastructure providers) under data processing agreements. We do not sell your data.

6. Data retention

We retain personal data only as long as necessary for the purposes above or as required by law.

7. Your rights

You may request access, correction, deletion, restriction, portability, or object to processing. Email hello@whatsbest4u.co.uk to exercise these rights. You may also complain to the UK ICO (ico.org.uk).

8. Cookies & analytics

We may use cookies and analytics (e.g. GA4, Meta Pixel) to understand site usage. A cookie banner will allow you to manage preferences.

9. Security

We apply appropriate technical and organisational measures to safeguard your data.

10. Changes

We may update this policy from time to time. The latest version will always be available on this page.